| 1 | Zip Distance | 65 | Cooking Enthusiast (Select/Omit) | |
| 2 | Zip+4 Distance | 66 | Magazine - Health (Y,M) | |
| 3 | Zip | 67 | Exercise Enthusiast (Select/Omit) | |
| 4 | Omit Zips | 68 | Outdoor Enthusiast (Select/Omit) | |
| 5 | County | 69 | Outdoor Sports Lover (Select/Omit) | |
| 6 | State | 70 | Magazine - Do-It-Yourselfer (Y,M) | |
| 7 | Omit States | 71 | Magazine- Financial (Y,M) | |
| 8 | Metropolitan Statistical Area | 72 | Magazine - Photo (Y,M) | |
| 9 | Carrier Route | 73 | Magazine - Opportunity (Y,M) | |
| 10 | Telephone Area Code | 74 | Computer Owner (Select/Omit) | |
| 11 | Zip+4 | 75 | Automotive Buff (Select/Omit) | |
| 12 | Zip-Plus-4 Present (Select/Omit) | 76 | Home Decorating Enthusiast (Select/Omit) | |
| 13 | Omit records without addresses and without Apartments # | 77 | Dogs (Select/Omit) | |
| 14 | Carrier Route Type (C,R,B,H,G) | 78 | Cats (Select/Omit) | |
| 15 | Phone Present (Select/Omit) | 79 | Pets (Select/Omit) | |
| 16 | Time Zone (1-9) | 80 | Investors (I,P,S,T) | |
| 17 | Do-Not-Call (Omit) | 81 | General Contributors (Y,M) | |
| 18 | Dwelling Size (C-O) | 82 | Contributes to Charities (Select/Omit) | |
| 19 | # Persons in Living Unit (1-9) | 83 | Donates to Environmental Causes (Select/Omit) | |
| 20 | Apartment # Present(Select/Omit) | 84 | Religious Contributors (Y,M) | |
| 21 | Wealth Rating (0-9) | 85 | Health/Institution Contrib. (Y,M) | |
| 22 | ISPSA Ranking (0-9) | 86 | Home Purchase Price (A-J) | |
| 23 | Homeowner (1-4) | 87 | Home Purchase Year (1900-2010) | |
| 24 | Household Income (A-L) | 88 | Home Purchase Month (01-12) | |
| 25 | Mail Responder (Y,M) | 89 | Home Year Built (1900-2010) | |
| 26 | Home Business (Select/Omit) | 90 | Current Home Value (A-J) | |
| 27 | Business Owner (Select/Omit) | 91 | Mortgage Amount (A-J) | |
| 28 | Length of Residence (A-J) | 92 | Mortgage Loan Type (C,F,V,J,S) | |
| 29 | Individual # (1-6) | 93 | Mortgage Rate Type (F,V) | |
| 30 | Individual Type (P,E,Y,O) | 94 | Mortgage Term (A-G) | |
| 31 | Prefix Title (1-8) | 95 | Mortgage Lender Name Present (Select/Omit) | |
| 32 | Gender (1,2,0) | 96 | Type of Purchase (N,R) | |
| 33 | Month of Birth (01-12) | 97 | Home Sale Amount (A-J) | |
| 34 | Year of Birth (1917-1986) | 98 | Home Swimming Pool (Select/Omit) | |
| 35 | Age (00,18-87) | 99 | # Fire Places (0-9) | |
| 36 | Age Code (1-7) | 100 | Home Heat (1-9) | |
| 37 | Hard Age Indicator (Select/Omit) | 101 | Air Conditioning (1,2,3,9) | |
| 38 | Education (1-5) | 102 | Refinance Year (1987-2010) | |
| 39 | Marital Status (1,2) | 103 | Refinance Loan Amount (A-J) | |
| 40 | Occupation (01-54) | 104 | Refinance Lender Name Present (Select/Omit) | |
| 41 | Traveler (Select/Omit) | 105 | Refinance Term (A-G) | |
| 42 | Presence of Children (Y,N,U) | 106 | Refinance Loan Type (C,F,V) | |
| 43 | Child Age 0-3 Gender (M,F,B) | 107 | Refinance Rate Type (F,V) | |
| 44 | Child Age 4-6 Gender (M,F,B) | 108 | Presence of Credit Card (Select/Omit) | |
| 45 | Child Age 7-9 Gender (M,F,B) | 109 | Presence of Gold Credit Card (Select/Omit) | |
| 46 | Child Age 10-12 Gender (M,F,B) | 110 | Credit Rating (A-H) | |
| 47 | Child Age 13-18 Gender (M,F,B) | 111 | Ethnic Code (2 byte A/N) | |
| 48 | Merchandise - Upscale (Y,M) | 112 | Language Code (A-Z) | |
| 49 | Merchandise - Male (Y,M) | 113 | Ethnic Confidence Code (A-D) | |
| 50 | Merchandise - Female (Y,M) | 114 | Religion - Protestant (Select/Omit) | |
| 51 | Merchandise - Crafts (Y,M) | 115 | Religion - Catholic (Select/Omit) | |
| 52 | Merchandise - Gardening (Y,M) | 116 | Religion - Jewish (Select/Omit) | |
| 53 | Magazine - Gardening (Y,M) | 117 | Religion - Islamic (Select/Omit) | |
| 54 | Gardener (Select/Omit) | 118 | Religion - Buddhist (Select/Omit) | |
| 55 | Merchandise - Book (Y,M) | 119 | Religion - Hindu (Select/Omit) | |
| 56 | Book Reader (Select/Omit) | 120 | Religion - Eastern Orthodox (Select/Omit) | |
| 57 | Merchandise - Food (Y,M) | 121 | Religion - Shinto (Select/Omit) | |
| 58 | Merchandise - Gifts (Y,M) | 122 | Religion - Greek Orthodox (Select/Omit) | |
| 59 | Merchandise - General (Y,M) | 123 | Minority - Asian-Non-Oriental (Select/Omit) | |
| 60 | Magazine - Family (Y,M) | 124 | Minority - African-American/African (Select/Omit) | |
| 61 | Magazine - Female (Y,M) | 125 | Minority - Native American (Select/Omit) | |
| 62 | Magazine - Male (Y,M) | 126 | Minority - Oriental (Select/Omit) | |
| 63 | Magazine - Religious (Y,M) | 127 | Minority - Pacific Islander (Select/Omit) | |
| 64 | Magazine - Culinary (Y,M) | 128 | Minority - Hispanic (Select/Omit) |